Mischievous Girls is a character-driven brand which conveys timely and edgy designs for today’s young women. Mischievous Girls follows the exciting lives of four sassy and naughty girls who love to hang out together whenever wherever. Composed of Jasmine, Jessica, Jade and Monique, they have a knack for getting into mischief and having the latest gadgets in town.

The Mischievous Girls caters to the “bad girl” in all of us. The brand has a sense of style which fits the lifestyle and preferences of pre-teen and teen girls, primarily those aged 8 to 16 years old. Young girls can easily relate with the icons, symbols and fun side-kick furry friend characters which distinguish the Mischievous Girls brand.