Creating the stunning images for the Headfirst range requires skill, courage and a real empathy with each of the 'models'. Most people are not aware that each photograph is taken more than 20cm away from the subject. Think about it for a moment. When photographing people, cats or dogs, this is relatively straight forward, but when dealing with the likes of lions, tigers or bears the process becomes more interesting! And it's because of that little tidbit that makes Headfirst even more endearing. It's not just taking a new look at something all-too-familiar. It's experiencing something quite extraordinary and relatively alien but nonetheless close to our hearts.